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In 1968, moviegoers worldwide got their first glimpse of Artificial Intelligence (AI) in Stanley Kubrick's 2001: A Space Odyssey. In it, the HAL 9000 super-computer is programmed to speak, think, and express emotion like a human. Fast forward to...
Welcome to our blog post on SEM vs. SEO. If you’re wondering about the difference between the two, you’ve come to the right place. Search Engine Marketing (SEM) and Search Engine Optimization (SEO) are often confused and used interchangeably, but...
As we enter the beginning of a new year, we're all starting to think about our New Year's resolutions for 2023. In your personal life, you might be thinking about getting fit or learning a new skill, but what about at work? If 2023 is your year for...
Logo design is an essential element of your brand identity and plays a critical part in your company’s communication strategy. An effective logo has impact and helps brands appeal to their target audience. Moreover, the logo sets out the brand’s...
Social media marketing has undoubtedly become one of the hottest talking points in modern business, and it’s not hard to see why. Spending on social media advertising has grown from $51 Billion to $226 Billion in the past five years, while it is...
Did you know that all bad websites have these 3 things in common? If your website is not generating enough traffic, attracting customers, and performing as well as you expect it should, it’s important to ask “why?” Knowing this can help solve three...
If you ask any company why they don’t offer live chat support, they will probably reply by saying that they already have social media, phone, and email support. Why would they possibly need live chat as well? Although this is a valid point, you...
You want a new website, but where do you start? Perhaps your first instinct is to google ‘how to design a website’ and the search results will show big names like Wix, Squarespace & GoDaddy you know… the normal go to site builder tools. These...
Is your website helping to generate the volume of quality leads you need to grow your business? Are visitors logging onto your site and then leaving soon after? Are you consistently getting return visitors to the site? If you answered “no” to any...
Introduction An effective Google Ads campaign can help businesses to attract attention, create high-quality leads, boost conversion rates and supercharge sales. To maximize profit margins and increase ROI, it’s critical to get the most out of every...
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