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8 Email Marketing Tips That Convert Subscribers to Customers
Becoming an email marketing expert is not a skill developed overnight. Anyone can simply start writing a good email, but greatness comes from years of trial and error. You’ll need to learn the ropes through successes, and failures - and boil everything down to a perfect science. But, we all know you don't have that kind of time on your...
5 Free Digital Marketing Tools You Might Not Know About in 2020
This year is going to be a new challenge. Digital marketing and online communication is more valuable now than ever. Luckily, every single one of us is prepared for this. We have been for some time. From popular delivery services to video communication, we have all the tools necessary to keep moving forward. What’s important now is that small...
5 Resources for Ohio Small Businesses During Social Distancing
It’s simple. Our dream has always been to help small businesses thrive. The growth of small businesses helps to stabilize the backbone of our entire community and ensures that our cities can attract and retain new talent. As a small business ourselves, we know how confusing and overwhelming these recent events can feel. Despite the hardships...
The Intern’s Guide to Handling College Graduation
Feel like you’re going to fall off a cliff after graduation? As a current graduating senior, you’ve likely felt that way and worry about what’s next. You’ve always had a plan: finish high school, go off to college, study hard, get an internship… graduate from college. Then what? Land your first job? Become a functional adult? Saying goodbye to...
Content Rules to Live By
For those of us who work in public relations, social media and marketing, we all know one thing to be true: Content is King. Anyone can draft a tweet or write a blog post, but there is a fine line between producing content that actually matters to your readers and producing content that no one will read. There are brands that have done an...
Keep Your Resume in Tip-Top Shape
There are two types of people in the world: those who like updating resumes (some might even say they enjoy it) and those who despise it. Regardless of this reality, maintaining an updated resume is something that all working professionals need to do whether they like it or not. After all, you never know when you’re going to need a current...
Internet Places to Productively Waste Time
Today, I will give you a few internet places that have won over my heart and mind. They provide useful information and they satisfy my curiosity. I don’t have anything against Netflix, but sometimes it is great to do something other than binge watching Friends or Orange is the New Black. Especially if it means that you will get a chance to...
How to Have the Perfect Client/Agency Relationship
In this day and age, hiring a digital marketing agency to help your business with digital services has become almost a necessity. Hiring an agency can decrease the costs associated with having an in-house team, and it can help you stay ahead of your competitors. Since these relationships have become more common, it is important to have a...
Attributes Crucial to Success
Already on its sixth season, Shark Tank continues to be a wildly popular TV show, and for good reason. Not only does it provide the element of drama, it also offers aspiring entrepreneurs some excellent tips on how to get their businesses off the ground. The embedded infographic will provide you with some advice on building a successful...
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