Airlite Plastics Case Study
Established in 1946, Airlite Plastics is a family-owned packaging company based in Omaha, Nebraska, with 6 different locations across North America, providing sustainable, high-quality, in-mold labeled (IML) containers for the food and beverage industry.
As a packaging company, Airlite Plastics has a strong need to have powerful visual graphics to display and sell their products. As such, Airlite turned to the designers at Social Firm to create stunning graphics on several mediums. This includes sales brochures, PowerPoint presentations and trade show booth design.
Airlite wanted to partner with Panera Bread to provide sustainable packaging solutions for their soups, yet they needed something special to get Panera’s attention.
Already having experience designing labels and product booklets for companies like Dr. Pepper/Snapple, our in-house design team went to work on creating everything Airlite needed to win the business. We were hired to design a new label and product packaging booklet to help present their pitch to Panera Bread.
Additionally, we designed several promotional materials including marketing brochures and trade booths for several of Airlite’s product lines.
Branding and marketing materials that truly convey your message clearly and effectively for any medium.
Airlite had internal and external needs for brochures and technical documents for their robust line of packaging products.
Trade Show Design
Social Firm has created several trade show booth designs for different products lines for Airlite through the years.
From timit to time, Airlite’s sales and leadership teams came to Social Firm for specific high value graphics for internal and customer facing presentations.
The designs created for the Panera project were so impressive, Airlite won the bid for this new partnership. The success of this project has led to us providing multiple design assets for Airlite Plastics, including additional product catalogs, brochures, and designs for many of their trade shows.
“Working with the Social Firm team on this project was seamless. We worked mostly with Brandon and he somehow knew what we wanted even before we ourselves knew. We couldn’t be more satisfied with the completed project. We will definitely be using their services again in the future.”