Moses Mouser Case Study

Moses Mouser & Associates

Moses-Mouser & Associates have been the trusted eye care resource for residents of Canal Winchester and Grove City, Ohio since 1945, dedicated to providing comprehensive vision examinations and eye care with unsurpassed customer service to each of their valued patients.

Our Collaboration

Moses Mouser was very unhappy with their existing brand as well as their website’s design and searchability. It had grown dated and was not mobile responsive, with poor overall UI/UX and on-site SEO.

As Moses Mouser was in ownership transition, we recognized they were in need of a fresh brand, more user friendly website, and comprehensive marketing program to give them sustainable growth.

Our Solution

With a clear understanding of their new “vision”, we designed and developed a stunning new website for Moses Mouser, allowing them to tell their story and the history of how they have served their community well for so many years. Using enhanced imagery and content to tell the story of exactly who they are and what they do, along with relevant and fully optimized content, including real testimonials throughout the new website, on-site SEO was integrated and placed throughout the entire website, including advanced SEO on very specific pages.

Logo Design

Logo Design

We created a fresh new look for Moses Mouser using new colors, font selection and overall brand design.

Website Design

Website Design

We created an interactive and fully mobile responsive website that features Moses Mouser’s multiple areas of discipline in Ophthalmology.
Search Engine Marketing

Search Engine Marketing

Using an extensive keyword strategy, we crafted a multi-faceted PPC campaign to target multiple audiences in multiple geographic areas.

Retargeting Advertising

Retargeting Advertising

Retargeting campaigns ensure that your ads are seen by “pre-qualified” potential buyers – people who have already shown interest by having visited your website or social media pages.

locations and listing management

Listings & Location Management

An SEO tactic used to organize, optimize and maintain all of Moses Mouser’s office location listings across the web.

Review Management

Review Management

We helped Moses Mouser increase credibility by getting their reviews up to 4.9 stars or better with the use of custom email and text campaigns.

Display Advertising

Display Advertising

Display advertising can include Google Display Ads, Bing Display Ads, Programmatic Display Ads, Facebook Advertising and Instagram Advertising, among others.

The Results

The Results

Starting our marketing partnership in 2020, here are the sustained increases accomplished as of 2023.

%

Organic Web Traffic Increase

%

Website Page View Increase

%

First-Time Call Increase

%

Google Review Increase

Moses Mouser & Associates

“Since partnering with the Social Firm for website management and digital marketing, my medical practice has experienced a significant increase in new patient volume. They are a great team to work with!”

Five Star Review

Dr. Garret Mouser
Moses-Mouser and Associates