Digital Advertising Columbus Ohio

Target Your Customers Instantly with Powerful Digital Advertising Solutions

An effective digital advertising campaign will get results and position your business right where you want to be – in front of your potential customers.

Traditional advertising or digital advertising? That is the question.

While there is much to admire about traditional advertising, it can be expensive and its effectiveness difficult to measure. It’s easy to waste time and money without gaining more customers or valuable market insights.

A well calibrated online advertising campaign can change all of that!

Digital Advertising Columbus Ohio
Digital Advertising Columbus Ohio

Get the Most Out of Your Paid Digital Marketing

We understand the challenges you face finding your ideal audience and messaging them, while also getting the most from your digital marketing budget. So, stop guessing. Our digital marketing experts can create the ideal digital marketing strategy so your products and services are positioned to sell.

Boost your digital marketing efforts with a customized online advertising solution.

As a digital marketing agency, Social Firm offers a full range of paid digital marketing tactics including social media advertising, search engine advertising, display advertising and more.

Google Advertising

Google Advertising

Advertising on the largest search engine in the world means you can show your ad to millions of people who are looking for what you’re selling. Plus, you only pay when someone clicks on your ad, so you know they’re interested in your product or service.

Google Ads traditionally is known for its search ads platform where you pay per click and optimize for keywords you want to rank for. Additionally, Google gives advertisers the ability to create display, video and YouTube advertising, Gmail advertising, Google Shopping advertising, Google Local Services Ads (aka Google Guaranteed) and more.

Retargeting Advertising

Retargeting Advertising

Retargeting campaigns ensure that your ads are seen by “pre-qualified” potential buyers – people who have already shown interest by having visited your website or social media pages. This type of campaign also helps to build brand recognition.

Retargeting advertising is also called re-marketing advertising and they are interchangeable. Retargeting is a great way to keep top of mind presence with your audiences.

Advertising Design

Display Advertising

Display advertising uses graphics, videos, and other visual elements to show off your products and services in a way that catches people’s attention and allows you to target specific audiences and get more bang for your buck.

Display advertising can include Google Display Ads, Bing Display Ads, Programmatic Display Ads, Facebook Advertising and Instagram Advertising, among others.

Facebook Advertising

Facebook Advertising

Advertising on Facebook is a great way to reach a large number of people in a short amount of time. It can help your company micro-target specific audiences. You can also track your campaigns, and gain valuable customer insights. Plus, it’s cost-effective.

Different types of Facebook advertising include carousel ads, single images, video ads, instant experience ads, collection ads, lead ads, Facebook messenger ads, Facebook marketplace ads, reels, stories, sponsored posts, augmented reality ads and more.

Instagram Advertising

Instagram Advertising

With Instagram advertising, you can target your ad to specific audiences, share photos and videos that get people’s attention, and it can help you reach more people in a shorter amount of time than some other forms of advertising.

With Instagram, we can publish image ads, stories ads, video ads, carousel ads, collections ads, explore ads, shopping ads and reels ads.

Programmatic Advertising

Programmatic Advertising

Programmatic ads are placed automatically on our demand side platform (DSP) with computer algorithms which, in many cases, makes them more efficient and cost effective. With programmatic, it’s easier to track the success of your ads and allows for quick adjustments to your ad campaigns.

Programmatic advertising is the use of automated technology for media buying (the process of buying ad space), as opposed to traditional (and often manual) methods of digital advertising. Programmatic advertising allows real-time bidding.

Types of targeting include behavioral targeting, IP targeting, geofencing, interest based targeting, affinity audiences, programmatic retargeting, audio streaming, retargeting and OTT advertising.

LinkedIn Advertising

LinkedIn Advertising

LinkedIn advertising is great for businesses that want to connect with potential customers and even recruit new talent. Ads can be targeted to specific industries, job titles and locations, and it’s also a great way for businesses to reach out to other businesses and grow their network.

As a LinkedIn Advertising Certified Marketing Expert, our team is experienced creating Linkedin Ads campaigns that showcase your organization & help you drive results to your campaigns.

Bing Advertising

Bing Advertising

With Bing Ads, you can create ads for people who are searching for products or services that you offer using Bing’s search engine, thus helping you get more sales, customers, and leads for your business.

Similar to Google Ads, advertisers can place display, search and video ad campaigns using the Microsoft network. Bing ads are sometimes referred to as Microsoft Ads.

Amazon Advertising

Amazon Advertising

Advertising on Amazon gives you access to millions of potential customers. When people see an ad for your business on Amazon, they’re more likely to buy because they already know and trust the Amazon brand.

Social Firm helps Columbus area Amazon sellers level up their business. We help sellers with Amazon advertising optimization, Amazon listing optimization, Amazon product imagery creation, impactful brand and Amazon product content, setting up your Amazon store.

Spotify Advertising

Spotify Advertising

With Spotify advertising, you can target a large and diverse audience or potential customers based on their listening habits. It’s easy to track the effectiveness of your advertising, plus it’s relatively inexpensive compared to other forms of advertising.

TikTok Advertising

TikTok Advertising

Advertising on TikTok is a great way to connect with younger audiences. The ads can be fun and interactive, so as to help create an emotional connection between your business and potential customers. Plus, ads are usually more affordable than those on other social media platforms.

Waze Advertising

Waze Advertising

Waze advertising gets businesses in front of drivers using the Waze GPS app. Your business’ ads appear when drivers are searching for a location within your service area or traveling through it. Waze advertising is very affordable.
Waze offers 3 different types of advertising options today, including:
* Branded Pins
* Zero-Speed Takeover
* Promoted Search
Waze advertising is an excellent way for brick and mortar businesses to drive subconscious behavior and influence passive audiences.

Ready to take your business to the next level?

Our marketing team of experts will work closely with you to develop a personalized strategy that will help you get the most out of your marketing efforts. We’ll help you develop a powerful online presence, create effective campaigns, and track results.

Step One

Discovery

In our discovery meeting, we’ll ask some questions to understand your target customers, budget, desired marketing channels, and more. We’ll then discuss how together we’ll achieve success.

Step Two

Research

We look at what will be effective to achieve the goal. Are Google ads best or is a location-based approach better? We research, make the determination with you, and then build-out the campaign.

Step Three

Implementation

We build, design, and optimize your digital marketing campaign to your specifications, within your budget. Relax and listen the phone ring as your digital marketing brings in the results.

Step Four

Measure Results

Data is your friend! Collecting and analyzing data is key to ensuring your marketing dollars are well spent. We’ll show you how your marketing efforts are converting customers, and measure KPIs to help with future marketing efforts.

Digital Advertising Columbus Ohio

Higher click-through rates make for higher “ka-ching” rates.

Ka-ching, ka-ching! That’s the sound you’ll love hearing as sales for your goods and services steadily increase. It’s the sound of your business growing, and the sound of customer loyalty in the making.

If you’re not hearing it, you need to contact a digital marketing agency TODAY!

Content Marketing Success
Digital Advertising Columbus Ohio

Don’t make the mistake of avoiding digital advertising in your digital marketing strategy.

If you’re not already running a robust digital marketing campaign, you’re trailing behind your competitors. You’re also missing out on important customer insights. Why? Because you likely have fewer customers.

And fewer customers mean less revenue.

Airlite Plastics

Working with the Social Firm team on this project was seamless. We worked mostly with Brandon and he somehow knew what we wanted even before we ourselves knew. We couldn’t be more satisfied with the completed project. We will definitely be using their services again in the future.

Five Star Review
Michele Stokes
Airlite Plastics

OSCA

"The Social Firm did a fantastic job helping our association clean up and refresh our social media accounts and presence. Their team was attentive to our needs and responsive to our feedback. With their assistance, our social media presence now looks more professional and our workflow in managing those accounts has improved."

Five Star Review

Shawn Grime
Ohio School Counselor Association

Boselon

"I'm currently working on two projects with Social Firm and to date can not come up with a single complaint about their ability, service, communication or character. They've been wonderful to collaborate with and have certainly earned any future business I need in the field. As my grandma would have always said, had my grandma ever dealt with them; You've always got firm footing with the Social Firm."

Five Star Review

Phill Osaka
Boselon

Advantage ELA

"Great team. We prefer our marketing team to be personal and get to know the people behind the computer helping our business grow. SEO PPC Marketing in Columbus? Nobody better!"

Five Star Review

Scott Weigand
Advantage Early Learning Academy

My Business Resources

"Working with Social Firm has been phenomenal. Matt, Jason, and everyone I've worked with on their team were exceptionally professional, creative, and fun. They were able to understand our business, our market, and our clients and in turn provided us with a website that I couldn't be more proud of. I highly, HIGHLY, recommend them for web design and marketing needs. They love small businesses and make you feel like friends. I cannot thank them enough!"

Five Star Review
Rachel Kutay
My Business Resource

Hammontree Growers

"Professional, enthusiastic and great work! We look forward to a long partnership with the Social Firm. Thank you Jason and team for all your efforts."

Five Star Review

Karen Greene-Rowe
Hammontree Growers

Revolution Group

"Our technology consulting firm has worked with Social Firm on two projects so far and we are excited to continue our relationship. First, they have been amazingly quick to respond. Beyond that, I am thrilled with how well they seem to understand our needs and ask the right questions to bring us to the end result we are seeking. We are looking forward to working with them on so much more."

Five Star Review

Cindy Snide
Revolution Group

Midwestern Veterinary Dentistry And Consulting

"I looked around and considered many, many companies to help with my projects. After talking with this team, the search was over. These folks are the real deal, and I would urge you to consider what they might be able to do for you and your social presence. The cost, by the way, is very reasonable for the services provided, but it's the intangibles that make Social Firm such a valuable presence in my world."

Five Star Review
Keith Stein
Midwestern Veterinary Dentistry and Consulting

Moses Mouser & Associates

"Since partnering with the Social Firm for website management and digital marketing, my medical practice has experienced a significant increase in new patient volume. They are a great team to work with!"

Five Star Review

Dr. Garret Mouser
Moses-Mouser and Associates

Patriot Air

"Matt and Social Firm have been a great marketing partner for our company! The website they built is fantastic! Matt and his team are very responsive to all of our needs! They have exceeded our expectations!"

Five Star Review

William Kanipe
Patriot Air Comfort Systems

Markum K9

"I’m so thrilled to have hired such an amazing team of media geniuses that know everything there is to know about advertising for your business. My dog training company is booming with non stop calls and emails after hiring the Social Firm. I couldn’t be happier with the work they have done for promoting my small business!!"

Five Star Review

Allison Marcum
Marcum K9 Obedience

Elder Law Connection

"We had and continue to have a wonderful experience with "Social Firm." The development and implementation process for our new website was low-stress and easy. They communicated constantly with us and really were able to transform the vision of what we wanted, into reality. Social Firm also started SEO for our new business, which has been going well. Social Firm really has shown me what is available through SEO. So much so that we are moving all branches of our business to Social Firm. Highly recommend!"

Five Star Review

Jackie Collins
Elder Law Connection

Sweet Manufacturing

"Working with Social Firm makes everything seamless and easy. After doing my research and putting several projects out to bid, Social Firm blew all the others out of the water! Overall, the team at Social Firm continues to deliver breath-taking work that surpasses my expectations. I'm looking forward to continuing our partnership for many years to come! I highly recommend Social Firm to anyone looking for a 3rd party partner to extend their marketing efforts."

Five Star Review

Austin Parkison
Sweet Manufacturing

Contact Social Firm

Let’s unlock your brand's potential together.

Schedule a discovery call today to share your digital marketing and design goals and see how Social Firm can help.

Please enable JavaScript in your browser to complete this form.
What are your needs?

Make Social Firm Your Go-To Digital Marketing Agency in Columbus.

Our versatile experience in digital marketing services in Columbus, OH, enables us to create pragmatic solutions and campaigns that genuinely have the power to transform brands into something spectacular by attracting new customers, inspiring existing customers, and presenting new possibilities.

Display Advertising

Display Advertising

Visually represent your brand message in front of the right consumers at the right time with digital display advertising.

Search Engine Marketing

Search Engine Marketing

Get to the top of the search results immediately with PPC, or Pay-Per-Click digital marketing services like Google Search Ads (formerly AdWords) or Bing Ads.

Search Engine Optimization

Search Engine Optimization

We strive to get your website search results listed on page one organically for all your chosen SEO or search engine optimized focus key terms.

Graphic Design

Graphic Design

Branding and marketing materials that truly convey your message clearly and effectively for any medium.

Review Management

Review Management

Increase credibility by getting your reviews above 4 stars or better with the use of custom email and text campaigns.

Website Design

Website Design

Online success always starts with a great website set up to convert visitors into paying customers. All Social Firm websites are mobile responsive and set up to convert your digital marketing and advertising efforts.

Social Media Advertising

Social Media Advertising

Generate qualified leads and loyal fans by placing highly targeted ads on Social Media platforms like Facebook or LinkedIn.

retargeting advertising

Retargeting Advertising

Stay in front of your customers, even after they leave your website with this powerful top-of-mind digital advertising tactic.

Email Marketing

Email Marketing

Connect more personally with your audience and expand your reach with meaningful email marketing.

Logo Design

Logo Design

Define your company’s appealing voice and unique personality in less than an inch of space with a truly compelling logo design.

Display Advertising

Content Marketing

High-quality blog content that boosts organic website traffic through the use of crafted content calendars and A.I. driven SEO software.

locations and listing management

Listings & Location Management

This powerful SEO tactic is perfect for businesses with one or multiple locations. Organize, optimize and maintain your location listings across the web.

News and Insights

What’s new and happening in the exciting world of digital advertsing.

Frequently Asked Questions