Digital Marketing Strategy Columbus Ohio
Strategic Digital Marketing Plans to Establish Your True North Star
An effective, results-driven digital marketing strategy gets your message in front of the right people so you can grow your business and increase sales.
Keeping Track of It All Isn’t Easy
Creating a successful online presence is hard because there is so much to keep track of. Your website must look good, contain the right information, and be user-friendly. And you must connect with potential customers on social media in a meaningful way.


A Seamless Solution to Your Digital Marketing Challenges
The digital marketing experts at Social Firm create a multi-pronged, seamless solution to your digital marketing challenges.
We have you covered with everything from web design, market research, and content strategy to SEO services, paid advertising and lead generation.
To get to the next level, you need an experienced digital marketing agency on your side.
In today’s competitive environment, you need a partner that’s as committed to your success as you are. We have the experience and the passion, and we’re ready to take your company’s digital marketing to the next level.

Digital Marketing Direction
It’s easy to become overwhelmed with all that a comprehensive digital marketing program entails. We relieve you of the stress and responsibilities, and develop and manage the entire campaign for you.

Know and Grow Your Audience
Let us help define your ideal prospects while satisfying the needs of your current customer base. With look-alike audiences we build your list of likely prospects and manage the sales funnel to conversion.

Integrate Insights Into Your Digital Marketing
Action without insights is foolish, and insights without action is wasteful. We present you with actionable insights that help inform every aspect of your marketing from local SEO and social media strategy to organic search and pay per click, and more.

Clarify Value Proposition
Yours may be the best product on the market, but if no one knows about it, it’s an “also-ran.” We help you clarify the value proposition so you reach your ideal customers with the message they want to hear now.

Get the Biggest Bang for Your Marketing Bucks
We know the value of a dollar, and we know how to best use what’s in your marketing budget to help you get more traffic and the most robust results.

Improve ROI and Increase Sales
Analyzing, refining, strategizing, and measuring are the four pillars of ROI success. We take each one seriously in our quest to build your brand, convert visitors to devoted customers, and contribute to your company’s long term success.
The Process to Getting Started is Simple
As a digital marketing agency, we like to keep it simple. The less confusion, the better. The same goes for your business and customers.
Step One
Discovery
What are your company’s business goals? Who is your target audience? Do you have the right marketing mix to reach them? Let’s find out in a discovery meeting.
Step Two
Research
Now that we know about you and your goals, let’s look at the competitive landscape, your brand voice, and is that REALLY your ideal customer?
Step Three
Exploratory
Based on the research, we craft your unique online marketing campaign, develop relevant content and assemble assets that search engines (and customers) love.
Step Four
Implementation
We launch your campaign and track its progress with sophisticated analytics tools that measure conversions and KPI’s to ensure continued marketing success.

Win the competition for your customers.
With a thorough digital marketing strategy, you’ll be well on your way to increasing market share and gaining valuable customer insights that place your company ahead of the competition. Winning’s a great feeling.


Without a digital marketing strategy, you may be leaving money and more on the table.
Sure, you want to maximize your marketing dollars as much as possible. And you also want to gain valuable insights about market share and customer behavior. But if your current marketing plan isn’t adequately stacked with digital marketing tactics, you may be leaving money on the table along with important market intelligence.
The Many Benefits of Digital Marketing
There are so many ways your company can benefit from digital marketing services. Schedule a discovery call with us and let’s discuss the possibilities.

Cost Effective
Digital marketing is often far less expensive than more traditional forms of marketing and advertising such as television, radio, and print media.

Target Audiences
Digital marketing allows you to accurately target by demographics, psychographics, and geographics to ensure you’re reaching your intended audience.

Flexible & Adaptable
Unlike with some traditional media, digital marketing allows for real-time responsiveness and flexibility so you can gauge your success and modify your plans.

Highly Measurable
The impact of your digital marketing can be accurately measured for reach, open rates, click-thrus, and the always-important ROI.

Building Relationships
From using social listening to gain customer insights to amplifying user-generated content, digital marketing can help build important relationships with your customer base.

Increase Conversions
With carefully calibrated digital marketing, you’re able to increase your conversion rates and lower your customer acquisition costs. The net result is more revenue.

Let’s unlock your brand's potential together.
Schedule a discovery call today to share your digital marketing and design goals and see how Social Firm can help.
News and Insights
What’s new and happening in the exciting world of marketing, strategy and design.
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