Email Marketing Agency Columbus Ohio
Turn your website subscribers into loyal customers with email marketing.
Connect more personally with your audience through targeted email campaigns that speak to them.
Email marketing has evolved greatly, and 73% of marketers agree that it is core to their business. It’s important for brands to adapt to the changing landscape to produce email campaigns that resonate well with their target audiences and impact ROI.
Successful email marketing campaigns in Columbus, Ohio connect you with your customers, build loyalty and trust, help you target new markets and promote your business in a cost-effective way. With email marketing, you can easily measure and track your efforts and adjust your strategy accordingly. Measurable results like click through rates, un-subscribers and conversion rates can give you important insight into how your email marketing campaigns are stacking up and if you are reaching your customers in a meaningful way.
Social Firm offers a strategic approach to email marketing that can help you create and deliver personalized, targeted email messaging that reaches your subscribers in a timely and relevant way. The email marketing campaigns we produce are thoughtfully designed, interactive and carefully targeted.
Through real-time reports that track and analyze email performance, our team can help you implement an email marketing campaign in Columbus, Ohio that works.
Featured Columbus, Ohio Email Marketing capabilities
Very Cost Effective
The most cost effective form of marketing and most return on investment. No print costs, no postage fees, no advertising rates.
Enhance Brand Awareness
Quickly and effectively convey your brand with a beautifully designed and drafted email marketing that a user can glance at and know immediately what you’re offering.
Highly Measurable Data
In marketing, it’s very important to know how your email campaign is performing. By knowing your key performance indicators, we can ensure you’re getting the most out of your email marketing efforts.
What makes a successful email marketing campaign?
A successful email marketing campaign consists of many moving parts. First, your subject lines must entice subscribers to open your emails. Second, the email copy must speak directly to your targeted audience. Connect with your audience by providing a solution to a problem, helping them overcome an obstacle, or sharing a testimonial from a customer just like them. Lastly, a great email marketing campaign always has a clear call to action.
How do I get email subscribers?
There are many ways to build an email list. Offering your audience something in return for their email address is the most effective strategy. For example, offering a % off their purchase or providing a useful PDF download is a great way to encourage email subscriptions on your website. Not only will this build your email list, but it will also bring you qualified leads.
What email marketing service is best?
There are tons of email marketing services that offer similar features. Our top three picks for small businesses based on research, experience, and reporting are Active Campaign, Mailchimp, & Hubspot. However, the best option can vary based on your industry & budget.
4 Simple Steps to Success
At Social Firm, we like to keep it simple. The less confusion you have, the better. Same goes for your business and your customers. The more they understand, there’s a better chance they’ll choose you to do business with.
Proper introductions are always the first order of business. Our first meeting is to get to know each other, get to know your business and see if we’re a good fit. We’ll dig into your marketing challenge and work towards a proposed solution.
Determine a Strategy
This is our discovery stage where we dig a little deeper. We determine a plan of action, establish your target audience, create goals and budgets, and propose the appropriate tools and strategies necessary to attain your goals.
Go For Launch
After we’ve determined the best plan of action — away we go! This is the fun part where our creative digital strategy teams take the ball and bring your plan to life, whether it’s a website design, email marketing or graphic design project.
Data is your friend! Collecting and analyzing data is key to ensuring your marketing dollars are well spent. We’ll show you how your marketing efforts are converting customers, and measure KPI’s to help with future marketing efforts.
We hired Social Firm to get our social networking off the ground and get more traffic to our site via search engines, and the results have far exceeded our expectations. His creative approach to online marketing has resulted in the most important way possible — more business. Our calls have more than doubled since this time last year, and we are consistently in the top rankings on Google.
If you are looking for more online traffic or simply want to learn how to capitalize on social networking to grow your business, I strongly recommend making Social Firm your first call.
TORIN SCOTT | Senior Marketing Producer at NBC4