Local SEO Company Columbus Ohio
Beat Your Competition and Rank Higher When Customers are Searching for You Locally
As a local business, it’s no surprise you want to be found by customers in your immediate area. This makes Local SEO (search engine optimization) the perfect solution to drive more traffic to your business.
Let Your Customers Find You When Searching “Near Me”
Your customers are no different than you when it comes to searching for a local company to help solve their problems. When they need a service provider or a product close to home, they’re going to pull out their device and search local businesses for their needs. This is where Local SEO or search engine optimization tactics in Columbus, Ohio do the most good.
Did you know that nearly half of all online searches are seeking local information? A recent study shows that 88% of consumers who performed an online search called or visited that business within a day? A well-developed local SEO strategy in Columbus, Ohio is crucial to driving more sustainable business your way.
Increase Website Traffic with an Experienced Columbus, Ohio Local SEO Company
Local SEO is cost-effective and can significantly augment your paid media campaign too. As a Columbus SEO company, Social Firm can steer your local SEO efforts in the right direction.
Credibility & Competitive Advantage
On site SEO helps you get higher search rankings and gain credibility with local customers. It’s a great way to bring in pre-qualified prospects to your website, and eventually at your door.
Supports Content Marketing
Local SEO in Columbus, Ohio gets customers to your website, optimized unique content keeps them there. Combining local SEO and content marketing reaches more local customers and keeps them engaged.
Maximizes PPC Campaigns
Combining PPC with SEO can greatly improve your search results. Both of these strategies help bring in more visitors and increase the chances of conversions.
Expands Customer Reach
Our Columbus SEO experts will devise a strategy that helps streamline your customer acquisition process so you reach more of the very people looking for your products and services.
Rank Better in Local Searches
Local searches are on the rise with over 83% of all smartphone users searching for goods and services “near me.” Local SEO services get your listings ranked ahead of the competition.
Improves Website Usability & Engagement Rates
Good Columbus local SEO campaigns get customers to your website, but quality, optimized content keeps them there. SEO content and website usability work together to ensure success.
Provides Quantifiable Results
The beauty of search engine optimization is that the results are quantifiable and offer clear actionable insights. All of your other internet marketing campaigns benefit from local SEO.
Improves User Engagement Rates
SEO can help inform how you write content. Good SEO brings customers to your website, but if they leave shortly after, it’s a sign that your SEO and website content are not in sync.
As a Columbus Local SEO Agency, Optimizing Your Success is Our Strategy
More than just creating an effective local SEO plan, what we do at Social Firm is optimize your company’s success in your community.
We build with technical SEO in mind, from wireframe reviews to redirect setup. We evaluate metrics, code, site structure, content, and backlink profile to create an action plan. As your long-term partner, we offer ongoing SEO improvements and page optimization.
Keyword research helps us understand what your users are searching for, their intentions, and how popular these terms are. With this knowledge, we help you create content that appeals to your target audience.
We boost your organic rankings with strategies customized to your integrated digital marketing or channel-specific goals, providing tactics and benchmarks to measure success.
Measure & Report
We report regularly on our progress. We focus on the metrics that benefit your business, not just vanity metrics. As a Columbus SEO Agency, we understand SEO takes time, and we strive to make a significant impact on your success today and tomorrow.
Productive Local Searches Lead to Consistent Growth
With local SEO success, you can feel confident your services are getting in front of the people in your community. Your website is getting great local traffic, sales conversions and generating revenue! Strong local SEO services in Columbus, Ohio can lead the way.
Non-existant Local SEO Efforts Can Spell Bad News for Your Business
Local SEO in Columbus, Ohio is designed to help your website by increasing traffic and converting sales in your area. Poorly managed, or non-existent SEO, weak link building, or“black hat” tactics can actually damage your local search results and in some cases, get it permanently blacklisted from search engines.
“Working with the Social Firm team on this project was seamless. We worked mostly with Brandon and he somehow knew what we wanted even before we ourselves knew. We couldn’t be more satisfied with the completed project. We will definitely be using their services again in the future.”
"The Social Firm did a fantastic job helping our association clean up and refresh our social media accounts and presence. Their team was attentive to our needs and responsive to our feedback. With their assistance, our social media presence now looks more professional and our workflow in managing those accounts has improved."
Ohio School Counselor Association
"I'm currently working on two projects with Social Firm and to date can not come up with a single complaint about their ability, service, communication or character. They've been wonderful to collaborate with and have certainly earned any future business I need in the field. As my grandma would have always said, had my grandma ever dealt with them; You've always got firm footing with the Social Firm."
"Great team. We prefer our marketing team to be personal and get to know the people behind the computer helping our business grow. SEO PPC Marketing in Columbus? Nobody better!"
Advantage Early Learning Academy
"Working with Social Firm has been phenomenal. Matt, Jason, and everyone I've worked with on their team were exceptionally professional, creative, and fun. They were able to understand our business, our market, and our clients and in turn provided us with a website that I couldn't be more proud of. I highly, HIGHLY, recommend them for web design and marketing needs. They love small businesses and make you feel like friends. I cannot thank them enough!"
My Business Resource
"Professional, enthusiastic and great work! We look forward to a long partnership with the Social Firm. Thank you Jason and team for all your efforts."
"Our technology consulting firm has worked with Social Firm on two projects so far and we are excited to continue our relationship. First, they have been amazingly quick to respond. Beyond that, I am thrilled with how well they seem to understand our needs and ask the right questions to bring us to the end result we are seeking. We are looking forward to working with them on so much more."
"I looked around and considered many, many companies to help with my projects. After talking with this team, the search was over. These folks are the real deal, and I would urge you to consider what they might be able to do for you and your social presence. The cost, by the way, is very reasonable for the services provided, but it's the intangibles that make Social Firm such a valuable presence in my world."
Midwestern Veterinary Dentistry and Consulting
"Since partnering with the Social Firm for website management and digital marketing, my medical practice has experienced a significant increase in new patient volume. They are a great team to work with!"
Dr. Garret Mouser
Moses-Mouser and Associates
"Matt and Social Firm have been a great marketing partner for our company! The website they built is fantastic! Matt and his team are very responsive to all of our needs! They have exceeded our expectations!"
Patriot Air Comfort Systems
"I’m so thrilled to have hired such an amazing team of media geniuses that know everything there is to know about advertising for your business. My dog training company is booming with non stop calls and emails after hiring the Social Firm. I couldn’t be happier with the work they have done for promoting my small business!!"
Marcum K9 Obedience
"We had and continue to have a wonderful experience with "Social Firm." The development and implementation process for our new website was low-stress and easy. They communicated constantly with us and really were able to transform the vision of what we wanted, into reality. Social Firm also started SEO for our new business, which has been going well. Social Firm really has shown me what is available through SEO. So much so that we are moving all branches of our business to Social Firm. Highly recommend!"
Elder Law Connection
"Working with Social Firm makes everything seamless and easy. After doing my research and putting several projects out to bid, Social Firm blew all the others out of the water! Overall, the team at Social Firm continues to deliver breath-taking work that surpasses my expectations. I'm looking forward to continuing our partnership for many years to come! I highly recommend Social Firm to anyone looking for a 3rd party partner to extend their marketing efforts."
Let’s unlock your brand's potential together.
Schedule a discovery call today to share your digital marketing and design goals and see how Social Firm can help.
Need digital marketing or design services? We have you covered.
Our versatile experience in digital marketing services in Columbus, OH, enables us to create pragmatic solutions and campaigns that genuinely have the power to transform brands by attracting new customers, inspiring existing customers, and presenting new possibilities.
Visually represent your brand message in front of the right consumers at the right time with digital display advertising.
Search Engine Marketing
Get to the top of the search results immediately with PPC, or Pay-Per-Click digital marketing services like Google Search Ads (formerly AdWords) or Bing Ads.
Search Engine Optimization
We strive to get your website search results listed on page one organically for all your chosen SEO or search engine optimized focus key terms.
Branding and marketing materials that truly convey your message clearly and effectively for any medium.
Increase credibility by getting your reviews above 4 stars or better with the use of custom email and text campaigns.
Online success always starts with a great website set up to convert visitors into paying customers. All Social Firm websites are mobile responsive and set up to convert your digital marketing and advertising efforts.
Social Media Advertising
Generate qualified leads and loyal fans by placing highly targeted ads on Social Media platforms like Facebook or LinkedIn.
Stay in front of your customers, even after they leave your website with this powerful top-of-mind digital advertising tactic.
Connect more personally with your audience and expand your reach with meaningful email marketing.
Define your company’s appealing voice and unique personality in less than an inch of space with a truly compelling logo design.
High-quality blog content that boosts organic website traffic through the use of crafted content calendars and A.I. driven SEO software.
Listings & Location Management
This powerful SEO tactic is perfect for businesses with one or multiple locations. Organize, optimize and maintain your location listings across the web.
News and Insights
What’s new and happening in the exciting world of search engine optimization.
3 Reasons Why Keyword Planning Is Extremely Important for Advertising
Keyword research is one of the most critical parts of any digital marketing strategy. Keywords are used by search engines, like Google Search, and advertising platforms to optimize content delivery for the right audience. Algorithms search for relevant keywords to ensure people are given content that matches their search intent, answers their...
Why Running a Website Audit Helps Your SEO
Conducting a technical SEO audit is one of the best ways for you to help your search rankings. The main reason for this is because whenever someone types in any kind of query, the search engine they’re using will do a site crawl to look for various ranking signals. These may include core web vitals, target keywords and relevant content, and...
How Using a Content Calendar Makes Your Social Content Better
Social media platforms may have been initially created as entertainment channels, but they have become much more than that. Social media has become a career for a growing number of professionals worldwide. And, for some small and large business owners, social media channels and communities are now a lifeline. Essentially, your business’s...
Clean Up Your Online Presence
With the massive increase of social media over the past few years, it’s now possible for anyone to have some kind of online presence. Because of the opportunity to have multiple social platforms, maintaining a squeaky clean presence is all the more important. Regardless of whether or not you are looking for a job or are happy with your current...
Frequently Asked Questions
How does search engine optimization work?
Getting better search engine results is all about helping search engines like Google, Bing and others understand what your content is about. This is done by selecting the right keywords, writing descriptive titles and meta descriptions, and including links to other relevant pages on your website. This helps search engines know what your content is about, so they can show it to the right people when they search.
How long will it take to get to the front page of Google and other search engines?
The most critical factor when trying to rank on the front page of Google and other search engines is how competitive your keyword is. Keyword rankings matter, and if you’re trying to rank for a less competitive keyword, the turnaround time to appear near the top of the organic search results could be minimal – possibly as soon as in one day!
However, if your keyword or search term is more competitive, meaning lots of other local businesses are using the same keyword, ascending the ranks may take much longer.
An SEO company like Social Firm that offers Columbus SEO services can measure your SEO strategy through Google analytics and give recommendations on how to keep improving.
What improves my SEO?
There are many factors that can improve your on-site SEO. They range from website content, page titles, alt tags, website load speed, backlinks, bounce rate, and more. Social Firm’s SEO services provide for a thorough SEO audit to assess factors such as site and page structure, content, and backlinking to identify opportunities for improvement.
What is a Google Business Profile listing?
Google My Business is an online listing that appears when people search for your business name or related keywords on Google. It helps people find and learn more about your business, and it also helps you get found more easily on the web. It has your business’s contact information, hours of operation, and other important information that potential customers need to know.
As a Columbus SEO company, we can help get your Google Business Profile up and optimized.
What is Local SEO?
When a consumer needs a product or service close to home, they will conduct a search for businesses nearby. Local search engine optimization is a way of increasing your website’s visibility in local search engine results. It involves optimizing your website, making sure it has a lot of local content, and making sure it’s listed in all the right local directories so it’s easy to find.
What is search engine optimization (SEO)?
Search Engine Optimization (SEO) is a way of making sure websites show up as close to the top of organic search engine results as possible. Companies use SEO to make sure their website is seen by as many people as possible when they search for something related to the company’s products or services.
Where is SEO on a website?
SEO is literally “hiding in plain sight.” It’s implemented throughout your entire website, or should be. It is factored into titles, descriptions, and formatting. Almost everything on your website influences your search engine rankings, which is why the quality and relevancy of your content writing is an important part of an effective SEO strategy.
Who does search engine optimization?
Search engine optimization is typically performed by SEO companies or whoever is responsible for driving traffic to a website. This is often someone on an internal marketing team, less often the website developer, but also a Columbus SEO services company such as The Social Firm.